"Crazy For You" Campaign

"Crazy For You" was the 2019 spring musical production presented by Western Connecticut State University's Department of Theatre Arts. A Ludwig and Gershwin romantic comedy musical taking place in the 1930s that brings the show biz of New York City into the deserted Deadrock, Nevada.

When hand-lettering the logo, I took inspiration from typefaces used during the 1930s, and applied that with the glowing effect of neon signs and lights often seen in New York City's Theater District. 

Art Director | Ellen Myhill